Case studies
Real numbers, real dates, and an honest list of what is still unfinished.
Luxury lighting and home décor (e-commerce) · Lekki, Lagos, Nigeria
From seventh in ChatGPT to first pick in ChatGPT, Gemini and Claude for luxury lighting in Nigeria, with +233% sessions and 29,400 search impressions.
Eyewear retail (e-commerce) · Ogba, Lagos, Nigeria
From zero AI citations in July to named by Google AI Overviews, ChatGPT and Claude, on a store that scores 99 on mobile PageSpeed.
How we report. Every figure on these pages has a source and a date. Where results are too new to judge, as with Lens & Co’s search traffic, or where a capture is still to come, we say so and commit to re-testing at 30, 60 and 90 days. Both clients are Lagos retailers: they show the method on trust-heavy local commerce, not results in East African markets.
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